Mr. Rippeteau will oversee Cyrix�s direct sales and distribution efforts in, North and South America. �I view this as another positive step in strengthening Cyrix�s sales organization. Rick�s proven ability to develop and expand customer relationships within this area of the world will be of great assistance in expanding our market share," said Cyrix�s Senior Vice President of Sales Ken Edoff. "I look forward to the leadership and experience Rick will bring to our sales efforts in the Americas as we explore new market opportunities."
Cyrix Corporation, (www.cyrix.com), headquartered in Richardson, Texas, is a leading supplier of high-performance processors to the personal computer industry. Founded in 1988, the company designs, manufactures and markets innovative Windows-compatible processors for the desktop computer market. The Cyrix 6x86 processor has been recognized for its performance with awards from a number of publications, including BYTE Magazine�s Best Technology at CeBIT �96, Computer Resellers News� Editor�s Choice Award, PC Week�s Corporate IT Excellence Award, Windows Sources� Stellar Award and Computer Shopper�s Direct Channel Achievement Award.